Institution: Major Media Institution Research, Presentation and Feedback/LR The BBC

Teacher's Feedback

• Started- Name subsidiaries- pair work excellent getting them thinking about brand synergy!-Good feedback
• Lovely engaging images
• Led nicely onto history and low payment is taken and used.This linked nicely to later slide about what the Public Broadcasting Service means- what they have to do, be objective, have British shows
• Loved the video, very informative and gave good overview of the long history and success of the corporation
• Excellent sense of how pioneering BBC was eg first colour TV, Live Aid, Royal Family etc, BBC online, catch up TV etc
•  Spoke about mission statement and values- very impressive 

• Bake off could have said more about love productions - problems of imports from the USA taking audience share/ how can BBC compete?
• Could have thought about brand identity -more serious- news based, middle-class audience etc? How things are changing now digital age has changed the landscape of broadcasting?
• Maybe more iplayer? convergence now means we can access BBC on all media platforms.
• Controversies eg Savile?
• Plenary could have bought this together

My Feedback

• I feel that I need more information on The British Bake Off
• Add more about the different type of medias
• A plenary to bring the lesson together